10,000 Degrees (2019-2024)
Project Summary
Between 2019 and 2024, I worked on brand and visual design projects at 10,000 Degrees. Beginning with the organization’s 40th Anniversary brand refresh, I built on agency-delivered assets to develop a comprehensive brand system, including a secondary color palette, brand guidelines, templates, and official materials, to ensure consistent and cohesive visual identity across all touchpoints.
Roles: Graphic & Visual Designer, Design Strategist, Brand Manager, Social Media Manager
Timeframe: 2019 - 2024
2019 - 2022
In 2019, 10,000 Degrees launched a brand refresh for its 40th Anniversary, collaborating with a creative agency for initial research and assets. As lead designer, I expanded on these foundations by creating a secondary color palette, brand guidelines, templates, and letterhead to ensure a cohesive, consistent brand identity.
2022 - 2024
In 2022, I transitioned into a new role focused on designing communications and materials specifically for students and alumni, shifting my previous work in brand design and messaging from external audiences like sponsors and donors to more directly supporting 10,000 Degrees’ core community.
